Ready to join our Artist Network
? Here's some advice to get you started.
If you are an artist who wants to show your art, but don't feel you are ready for a gallery showing yet, consider putting on your own art show. Organizing an art show doesn’t have to be complicated. By using the following steps, you can put on your own art show where you can show or sell your art to build your reputation as an artist.
Find a Venue
There are plenty of places for an art show other than a gallery. Great places to consider include coffee shops, restaurants, local shops, restaurants, cafes, and even the local library. Call and make an appointment to speak with the owner or person in charge of your target location. You can simply contract to hang your art on their walls or actually hold an art showing.
By exhibiting your art on the walls of a business, more people will see your art than at an art show. You can place a small sticker with information on your art and a price or contact number or website where people can go to purchase your art.
If you decide to hold an actual show, make sure you will have plenty of space to both exhibit your art and make room for the people attending your show.
Make an agreement with your location that lays out all of the details of your art showing. For example, commissions to be paid, rental agreement, insurance requirements, and who is responsible for what.
Set the Date
Weekends, including Friday or Saturday evenings, are best if you are having an actual art showing. This gives you a time that doesn't compete with busy weekday evenings. By holding your art show on a Friday or Saturday (or even on a Sunday afternoon), you will have a higher attendance.
You can't hold a successful art show without some publicity. Send a press release with the details of your art show along with a press kit that includes your bio, resume (including any awards, scholarships, prizes, or special recognition you've received for your art), past publicity and newspaper articles, information about your artwork, and photographs of your art to your local newspapers.
Call a few reporters and see if they are interested in doing a feature story on your art show. If you have a client mailing list, mail postcards or e-mail a notice. Hang posters and give out flyers to everyone you meet.
Setting Up for the Show
Set up as early as possible! It will always take longer than you think. Make sure you have all the supplies you need, such as easels to display paintings. Place a price tag beneath each of your pieces so that people don't have to ask the price of your art. People don't like to ask the price, so you will always sell more (if that is your goal) if people don't have to ask how much a piece is.
If your art is large and must be delivered, have some "sold" stickers prepared so that people will know a certain piece is no longer available. Be prepared with a table area where you (or your helpers) can make sales, take in money, write receipts, and safely package art sold. If your venue does not serve food, consider serving some simple appetizers or drinks.
After the Show
Thank the venue and make sure they receive the commissions or rent agreed upon. Clean up and never leave a mess for the venue! Before leaving, consider booking another showing date. It always helps to "strike while the iron's hot!"